Case Studies

sectors > Sustainable Livelihoods
Inclusive Tourism
ODISHA

THE INITIATIVE

  • Development of community-based rural eco-tourism

THE BENEFICIARIES

  • Residents of 4 villages in Puri district, Odisha

THE CHALLENGE

  • Change in water inflow into Chilka Lake had impacted the livelihood of fishermen

THE SOLUTION

  • NABARD sanctioned an eco-tourism project to Researchers, an NGO, which trained fishermen to run eco-tourism projects
  • Fishing boats were converted into sailing/ rowing boats and capacity-building support was provided to youths
  • Efforts were made to integrate financial inclusion in the project

THE IMPACT

  • Establishment of rural eco-tourism as an alternate livelihood option
  • Additional tourism activities have also been taken up
  • Substantial check in environmental damage
  • Rise in financial inclusion and an entrepreneurial mindset