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Case Studies

sectors > Farmer Collectives
A Potato Revolution
JAMMU & KASHMIR

Initiative:

Formation of a Farmer Producer Organization for potato cultivators

Beneficiaries:

Potato cultivators in Budgam, Kashmir

The Challenge:

  • Potato cultivators in Budgam, Kashmir
  • Lack of awareness about scientific potato cultivation
  • Dispersed communities with limited understanding of cooperation

The Solution:

  • NABARD started a Farmer Producer Organisation (FPO) program in association with Mercy Corps India (MCI)
  • Training inputs provided about need for scientific seeds and joint marketing
  • Benefits of aggregation highlighted

The Impact:

  • Nundresh Potato Seed Producer Company Ltd set up with over160 farmer members
  • The FPO is fast emerging as an established centre for quality potato seedsn
  • Enhanced appreciation about joint farming and branding
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